23rd April 2013 / Posted in: Marketing, Presentation skills, Networking, Planning
Public speaking is a great way to buid your network and put yourself in front of potential clients, but before you say ?Yes? to the next invitation follow these tips:
- be very selective. Only accept invitations to speak to an audience that's right for your business
- prepare thoroughly. Research?your audience so the presentation is tailored to meet their needs. Rehearse, rehearse, rehearse
- deliver?an interesting, useful and engaging presentation
- follow up, follow up, follow up etc. Quality, personalised follow up is what builds relationships and makes you remarkable.
And finally, remember that everything you show, say or do whilst presenting gives your audience a hint about what you're like to work with.
Click here for further information about presentation skills.
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Thanks to Gareth Sear, Dome Enterprise Centre Manager at the University of Chichester, whose discussion on LinkedIn inspired me to write this.
Source: http://www.sfmconsulting.co.uk/blog/entry/using_public_speaking_as_an_effective_marketing_tool
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